A Great Southern Tradition!

Calling all Cheerwine lovers! Mark your calendars for a delightful celebration of the "Cherry Queen" herself at the annual Cheerwine Festival in Salisbury, North Carolina. This beloved festival, held on Saturday, May 18th, 2024 from noon to 10 pm, transforms downtown Salisbury into a wonderland dedicated to the iconic cherry beverage. Expect a day brimming with family-friendly activities, live music, delicious food vendors showcasing Cheerwine-infused treats, and of course, plenty of Cheerwine to quench your thirst. From Cheerwine floats to unique merchandise, the Cheerwine Festival is a must-do for anyone who wants to experience the South's favorite soft drink in a truly unforgettable way.